When you looked out at that first sale, it looked like a Live Oak and South Texas event. I had a lot of support and encouragement from Beefmaster business contacts and friends at that first sale, like those from the Live Oak and South Texas associations that attended.
That sale reinforced Mihalski’s relationship with Beefmaster breeders. Humberto even wanted to pay the bill right there after the sale.” After the previous Violeta Ranch sales averaging around $750 to $850, the jump to $3,300 averages for the first sale I worked was pretty good. And just because we did it right, the crowd was huge. “I worked with Humberto Garza, Violeta owner, to plan an advertising budget, take pictures and promote the sale. They’re all thinking, ‘I wonder if he’s going to screw up.’ If you can get through that crowd, you can get through anything.”Īfter working sales with the Reyes brothers for several different breeds, including Beefmasters, Mihalski got his own start in auctioneering and sales management with the Violeta Ranch Sale in the early 1970s. Selling to your family is the toughest crowd you work with.
“I was supposed to show up and help another auctioneer, but he was more nervous than I was and I didn’t know very much. Mihalski had his work cut out for him at his first run at auctioneering, not a cattle sale, but a local fundraiser with most of his family and friends in attendance. “I got a feel for everything before I got up there.” “I essentially worked my way to the front, from receiving cattle up to the clerking office, working the ring and eventually the auctioneer block,” he said. The knowledge he gained at this school enabled Mihalski to become more involved with sales management, helping customers with advertising budgets, planning sales, cattle selection, and of course sale rules and the auctioneer chant. In 1976, Mihalski headed to the Superior School of Auctioneering in Decatur, Ill., to learn more about the business he would devote the rest of his life to. With a busy summer of breed sales in 1972, the Reyes’ asked Mihalski to sit out a semester from college to help them work sales. As a student at Tarleton State University, he spent most weekends and summers working for Bert and Ruben Reyes, sale managers and auctioneers from San Antonio, Texas, helping behind the scenes handling and receiving cattle. Mihalski began his career in the cattle business far from the auctioneer block. He was recognized for his service to the Live Oak Beefmaster Breeders Association in 2005 by receiving the coveted Legend honor and in 2008 received the Beefmaster Breeders United Member of the Year award. He has given countless hours and driven thousands of miles promoting, marketing and selling Beefmaster cattle over the years. Mihalski defines the meaning of hard work. That passion has led to a long career dedicated to Beefmaster cattle and breeders. On the auctioneer block sits a man with experience, enthusiasm and a passion for the breed and those involved in the business. The familiar pound of the gavel welcomes the crowd to the Beefmaster sale.
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